Ideh Ista
Ideh Ista is a physical lifestyle magazine designed for readers who value thoughtful design and storytelling. The magazine bridges tradition with contemporary perspectives across fashion, art, wellness, and everyday life.
What We Delivered
For this visually driven client, our focus was on building a cohesive visual identity system that could support the magazine’s character while making it instantly recognizable. Our work included, a logo inspired by layers of symbolism—home, spark, bloom—fused into a unified mark that reflects values like reliability, creativity, growth, and excellence, a bold yet balanced palette. We developed patterns and motifs rooted in the brand’s conceptual forms—feathers, shields, flambeau, and more—to support layout flexibility and visual storytelling throughout print and digital assets.
